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Thursday, 26 May 2011 11:49

Progressive Launches Snapshot Program in Mississippi and Wyoming

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Progressive Launches Snapshot Program in Mississippi and Wyoming

Progressive Insurance's Snapshot program has been generating a lot of attention across the board, and because drivers everywhere want access to this unique auto insurance plan, the company has decided to introduce it in two new states.

Of the 34 states where Snapshot is already available, Mississippi and Wyoming are the newest members to be added to the line up.

It is unclear why the program wasn't available in Mississippi and Wyoming until now, but it is clear that Progressive is excited to introduce the program to a wider client base.

"Snapshot is about much more than just really cool and fun-to-use technology. It's a whole new way to think about car insurance. We believe snapshot is a game changer, representing the future of auto insurance as our mobile and interconnected world gives us the opportunity to offer immediate and substantial savings to our customers," said Progressive President and CEO Glenn Renwick in a press release.

The way the Snapshot program works is by cutting you a deal for good driving habits. In fact, most drivers already utilizing the program have saved up to 30 percent on their auto insurance premiums through a device that plugs into the onboard diagnostic port (OBD-II) found in most cars built after 1996, and tracks how and when you are driving.

However, the Snapshot program is not without its critics. Although the device doesn't use any kind of GPS nor does it monitor your speed, privacy advocates claim that the device is a slippery slope and may very well become intrusive into drivers’ personal lives.

"You start out with something that may appear to be benign, but when you have the capability to do even more comprehensive tracking, there is a tendency to do that type of tracking over time," Paul Stephens, director of policy and advocacy for the Privacy Rights Clearinghouse in San Diego commented to Ad Age.

Overall, the Snapshot program has received a lot of praise in the states where it has already been available for its unique ability to tailor an auto insurance policy to the individual driver. But there are still mixed opinions on the program, and Progressive plans to keep a close eye on the response to it in Mississippi and Wyoming.

—AJ Register

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